Calendly Form Tracking

Implemented comprehensive tracking for a psychiatric consultation service using Google Tag Manager (GTM). Configured custom tags, triggers, and variables to track Calendly bookings and HubSpot form submissions. This setup enabled accurate lead attribution in Google Analytics 4 (GA4) and Facebook Ads. The project provided clear visibility into user behavior and conversion paths, empowering the client to make data-driven decisions and improve ad targeting for high-quality lead generation.

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